Since day one, our mission has been to create the highest-quality products at approachable prices. We’re excited to announce that we are now Leaping Bunny certified as a cruelty-free brand.

But what does it mean to be a cruelty-free skincare brand? The increased focus surrounding ethical manufacturing processes has made brands and customers alike evaluate their production and consumption behaviors, respectively.

What does it mean to be cruelty-free?

Leaping Bunny is the most trusted cruelty free certification for non-animal tested products. The program is managed by the Coalition for Consumer Information on Cosmetics (CCIC) and is comprised of 8 national animal protection groups. Together, they work towards promoting a comprehensive standard and an internationally recognized Leaping Bunny Logo that helps make shopping for animal-friendly goods an easier and more trustworthy experience.

Achieving Leaping Bunny certification shows consumers that businesses have the procedures and policies in place to enable and verify their cruelty-free claims, producing products not tested on animals. All companies that are Leaping Bunny Certified must comply with the Corporate Standard of Compassion for Animals, such as a Supplier Monitoring System and independent audits. This is a voluntary pledge that companies make to remove animal testing from every stage of development. To ensure the standard is upheld at all levels, the company’s ingredient suppliers also make the same pledge ­­– resulting in products that are 100% free of animal testing.

Our take on product development

Our products are 100% Vegan, Certified Cruelty-Free, and free of parabens, sulfates, phthalates, silicones, and aluminum. Made in the USA with globally sourced ingredients. Please visit our product pages for featured ingredients, as well as the full ingredient list.